It’s a scary fact that almost half of the businesses currently trading in the UK don’t currently have a website, or even an online presence. Many of these are sole traders, or businesses who don’t feel the internet is relevant to their line of work, but they couldn’t be more
Do you carry a smart device in your pocket or bag pretty much all day everyday? Then you could be using this vital tool to help with your marketing and digital storytelling for your business or organisation! A smart phone or tablet can help you take photos, videos, edit
Blogging is one powerful form of marketing. It creates content that makes a business more personable or relatable, while also presenting valuable information to readers. A business blog can be a huge asset but it has to follow a smart formula in order to be successful. Here are the most
Do you remember what you were doing on Friday 12th May 2017? For many, it should have been about planning the weekend, wrapping up for the week and writing their to-do list ready to start again on Monday morning. But instead, we were gripped by a story which affected almost
Most people have a natural inclination to push aside tasks which they could be completing now, for later. It makes complete sense to do this if they are currently heavily involved in an equally important task, or just physically can’t complete two task at the same time. However, most of
In today's digital marketing environment, companies can engage and communicate with their target audiences in multiple ways. You can promote your business through your website, a blog, in social media networks, or on a person's mobile device. Because it has become the norm for people to spend several hours each
If you want your business's website to get higher rankings in local search, improve its click-through-rate, and promote your products or services more efficiently, one free and effective tool that you should utilise is Google My Business or GMB. One key reason why you should invest ample resources toward GMB
Many SEO experts have a pretty good idea how Google ranks a website or webpage, but only the Google people really fully know how the search engine evaluates a site and determines which sites to list for search queries. Notwithstanding that, there are still ways for you to check on
Recently we’ve been asked to speak at quite a few events about Boosting Search Engine Optimisation, so we thought we’d share a blog with our Top Tips for On-Site SEO. To have a good SEO strategy you have to have a combination of On-Site (your actual website) and Off-Site SEO
If you have yet to start using video as a marketing tool, then it’s time for you to get caught up. It’s possible that many of your competitors have already been integrating video into their marketing mix for some time now, so you need to make sure that you do