Author name: Liz Hardwick

Enjoy Working in Coffee Shops? Think Security First Before Connecting to an Open Network

Coffee shops make the ideal workplaces for many. They’re relaxing, and the scent of roasted coffee beans never fails to keep everybody wide awake. Also, most coffee shops have Wi-Fi hotspots, so there’s free Internet connection for everybody! We can accomplish all of our digital activities here and enjoy endless cups of coffee while being …

Enjoy Working in Coffee Shops? Think Security First Before Connecting to an Open Network Read More »

What is Content Marketing?

Increasing brand awareness and achieving the other marketing goals of businesses require a variety of strategies. Currently, content marketing is proving to be the most powerful among these. But what exactly is content marketing and what makes it such a fantastic tactic to use? According to marketing professionals, content marketing is “a tactical  marketing approach …

What is Content Marketing? Read More »

What Are Blackhat SEO Techniques and Why It Pays to Avoid Them

Leading search engines continue to strive to make the Web a more useful and beautiful place. Google, in particular, constantly updates its algorithm and runs ongoing checks to make sure their search results accurately reflect the content and purpose of the websites they list and index. If you want a more visible website, it’s important to …

What Are Blackhat SEO Techniques and Why It Pays to Avoid Them Read More »

How Multimedia can make your Content Marketing Rock

“Buy me.” How many innovative and creative ways can your business communicate this simple yet utterly crucial message — without bombarding your target market with it? The answer lies in multimedia. With multimedia, you get to combine a variety of formats to communicate your message. You can use stunning graphics, brilliant videos, eye-catching infographics, beautiful …

How Multimedia can make your Content Marketing Rock Read More »