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Top Tips on Digital Media Apps and Hashtags

A regular question we get asked is what apps we recommend to create interesting and engaging images and videos, so here’s a blog to give you some useful apps we love.

We always try to pick apps that work on both Android and iOS, if not all platforms, so that when we run training on these apps, everyone can see the same settings, screens and functions – also great if you work across multiple devices and platforms for your projects too.

Imaging Apps for Social Media

Photo Studio Pro

http://www.kvadgroup.com/home.php

 

Word Swag

http://wordswag.co/

 

Canva

https://www.canva.com/app/

 

Moving Image Apps

Pixaloop

https://www.pixaloopapp.com/

 

Stop Motion Studio

https://www.cateater.com/

(Free versions direct from app stores – by creator “Cateater”)

 

Videoshop

https://www.videoshop.net/

 

GiphyCam from Giphy

https://giphy.com/giphycam

 

Top Hashtag Tips

And another question we get regularly asked about is hashtags. These little words can help you reach different audiences, widen your reach and engage new markets, so most definitely worth checking out!

Here we thought we’d share some links to useful stuff about hashtags and getting your research on.

You want to bear in mind you should have a range of both long-tail hashtags to target a more niche audience, alongside some of the more popular hashtags for engagement and reach. Using both of these in a hashtag strategy is a good move!

You can use platforms like RiteTag to do your searches, or you can go direct to the platform like Instagram and look at "Related Hashtags" suggestions. 

Also, look at which hashtags your competitors or complementary companies are using - what's working, what's not?

 

Some hashtag stats

https://buffer.com/library/a-scientific-guide-to-hashtags-which-ones-work-when-and-how-many/

Hashtags Research

https://ritetag.com/

 

Top Daily Hashtags (Special Days)

  • MON: #MondayBlues, #MondayVibes, #MondayMorning, #MotivationalMonday, #MondayMotivation, #MusicMonday
  • TUE: #TuesdayVibes, #TuesdayTip, #TipTuesday, #TuesdayTreat, #TravelTuesday, #TuesdayTunes
  • WED: #HumpDay, #WednesdayWisdom, #WednesdayMotivation, #WednesdayNight, #WednesdayWorkout
  • THU: #ThrowbackThursday, #TBT, #ThursdayThoughts, #ThursdayMorning, #ThursdayNight, #ThursdayMood
  • FRI: #FridayNight, #FridayFeeling, FridayNightLights, #FlashBackFriday, #FridayFact, #FridayFun
  • SAT: #SaturdayMorning, #SaturdayNight, #SelfieSaturday, #SaturdayLove, #SaturdayLunch
  • SUN: #SundayFunday, #SundayMorning, #SundayBrunch, #SundaySpecial, #SundayMood

https://adespresso.com/blog/instagram-hashtags-strategy/

 

When's best to post on social media?

And then once you’ve got your chosen hashtags, it’s the age old question of when to post, there’s lots of reesrach out there, and the anser is – it’s different for different businesses and audiences – so worth doing you homework for your industry and clients.

For example, here’s some stats on when is best for B2C to post of social media…

Instagram – Wednesday 3pm

Facebook – Wednesday 1pm and Friday 11am

Twitter – Sunday 11am

 

https://blog.hootsuite.com/best-time-to-post-on-instagram/#:~:text=Tuesdays%20and%20Thursdays%20are%20the,the%20day%20it's%20posted%20on.

https://blog.hubspot.com/marketing/instagram-best-time-post#:~:text=On%20average%2C%20the%20best%20time,and%204%20PM%20as%20well.

https://sproutsocial.com/insights/best-times-to-post-on-social-media/#times-ig

You'll also find a wide range of stats out there online, so make sure you search for the most- up-to-date stats you can, as data and social platforms are forever changing. These stats we've shared here are the msot latest at time of writing this blog. You'lll also find sometimes contradicting stats, and that's ususally based on the social management platforms who have the data on their users - it's always worth doing your homework to check what's right for you, your sector, and your clients. 

 

Need More Help?

So if you have any quick questions you can’t find the answer to, give us an email and we'll always try and help you out with some answers and links (we are happy to do this for free, but a fair usage policy applies).

If you’d like a more in-depth and bespoke online training session for you or your teams, contact us for more information on how our online training sessions and consultations can help.

 

 

 

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