Thanks for joining our masterclass on how to create a new income stream using digital products.
First off you must…
Map your Market
- 1.What skills do you have?
- 2.What problems do people ask you about?
- 3.What digital assets do you already have?
Create your initial new business ideas
- What ideas do you have for creating a new digital sales strand to your business?
- And who would buy them?
Audience Review
- •What do people keep asking me to create?
- •What questions do I answer repeatedly?
- •What do clients say they wish existed?
- •What’s something I’ve taught 1:1 that could be packaged digitally?
Make sure you check out out Audience Avatar resource, you can download it at https://digienable.co.uk/dmt
10 different digital product type examples
- 1.Digital Products
- 2.Online Courses
- 3.Memberships / Subscriptions
- 4.Online Coaching & Consulting
- 5.Done-For-You Digital Services
- 6.Online Events & Experiences
- 7.Affiliate Partnerships
- 8.Licensing & White-Labelling
- 9.Print-on-Demand Merchandise
- 10.Hybrid Digital Offers
Validate your idea
- •What is the smallest, most annoying problem your audience has?
- •What is a quick win you could help them achieve?
- •What digital format could deliver it?
- •Could someone use it within 10 minutes of buying?
Refine your Choice
| Rating | Idea 1 | Idea 2 | Idea 3 |
| Ease to Create | |||
| Excitement Level | |||
| Helps my audience | |||
| Revenue Potential (rating 1-10) | |||
| Total Rating |
The £10 pitch test
“If I offered this for £10 today… who would buy it? Give me 3 names!”
Review your platform options
- 1.Digital Products (Etsy, Shopify)
- 2.Online Courses (Kajabi, Podia, Udemy)
- 3.Memberships / Subscriptions (Kajabi, Substack, HighLevel)
- 4.Online Coaching & Consulting (Zoom, Calendly, Google Meet)
- 5.Done-For-You Digital Services (Fiverr, Upwork)
- 6.Online Events & Experiences (Eventbrite, Hopin, SeeTickets)
- 7.Affiliate Partnerships (Amazon Associates, Partnerstack)
- 8.Licensing & White-Labelling (Canva, Kajabi, Thinkific Plus)
- 9.Print-on-Demand Merchandise (Printify, Zazzle, Redbubble)
- 10.Hybrid Digital Offers (combo)
Your Promotions Strategy
- •Who do you already sell to?
- •Who could help you promote/share?
- •What platforms do you current have you could optimise?
- •What can you do for free?
- •What would you like to use paid marketing channels for?
Your Ideal Sales Funnel
- Where is you audience coming from?
- What stages are in the purchase process?
- What upsells/side-sells/cross-sells can you offer?
- When and how do you follow-up?
- What can be automated?